Case studies
Campaigns and their results.
Every case study names the metric the campaign was bought on and what was delivered against it.
Case studies
Sony Pictures x OMD Switzerland
Entertainment, Culture & Media
Blockbuster online: Sony Pictures boosts its digital brand presence
- Share of Screen
- ≤90%
- Time on Screen
- Ø7.83s
- View-CTR
- ≤1.08%
- Viewability
- 100%
Miele
Home & Living
Increased engagement thanks to gamification
- Share of Screen
- 90%
- Engagement Rate
- >24%
- CTR
- 0.70%
Swiss Post x Havas
Logistics & Delivery
Attention grabbing digital campaign with Gamification
- Share of Screen
- 90%
- Game Starts
- 62%
- Heavy Gamers
- 4.9%
- Brand Uplift
- +4.1%
Mastercard x Dentsu
Finance & Insurance
Generation of high-quality traffic for Mastercard
- CTR
- +200%
- Dwell Time
- x2
- Cost per Lead
- -54%
PostFinance x Webrepublic
Finance & Insurance
Interactive campaign for increased engagement and brand strengthening
- Share of Screen
- 90%
- Engagement Rate
- 27%
- Clickout Rate
- 1.98%
- Brand Lift
- +11%
Austria Tourism
Travel & Hospitality
Boosting Awareness and Engagement through Gamification
- Share of Screen
- 90%
- Engagement Rate
- 11.13%
- CTR
- 1.78%
- Brand Lift
- +22%
Berlin Partner x pilot Agency Group
Public & Institutions
Efficient, High-Reach & Visible
- Product Costs
- €0.-
- Cookieless Reach
- +51%
- Time on Screen
- Ø6s
- vCTR
- 0.26%
McDonald's x OMD
Retail & FMCG
Enhanced Ad Recall Thanks to Gamification Approach
- Game start rate
- 1.36%
- Time on screen
- 12s
- Brand Lift (points)
- +11
- Share of screen
- 90%
Essity x Publicis
Retail & FMCG
Maximum attention and reach with High Impact Story Ads
- Cookieless reach
- +64%
- time on screen
- 6s
- CTR
- 0.35%
- Share of screen
- 90%
BioMed x Konnex
Pharma & Healthcare
Successful advertising campaign increased both brand presence and purchase intent
- Brand Awareness
- +8.9%
- Consideration
- +7.0%
- Preference
- +8.4%
- Intent
- +8.0%
Miele x Webrepublic
Home & Living
Driving awareness and consideration
- Brand uplift
- +21%
- Session duration
- +248%
- Bounce rate
- -30%
WWZ
Telecom & Connectivity
High engagement and significantly lower cost per lead for a telco
- Cost per lead
- -57%
- Cost per Session
- -56%
- Dwell time
- x2
- Pages per session
- +78%
Fortyseven
Travel & Hospitality
Better on-site performance, thanks to qualified visitors
- Page Views
- +21%
- Dwell time
- +78%
- Bounce rate
- -9%
Beyer x Sir MaRY
Luxury & Lifestyle
Creating engagement with custom content
- Click rate
- 0.25%
- Session duration
- +200%
- Bounce rate
- -4%
Luzerner Kantonalbank x DotKom Digital Communication
Finance & Insurance
Building awareness for asset management services
- Bounce rate
- -62%
- Cost per Completed View
- -16%
- Pages per session
- +66%
- Session duration
- x3
Jungfrau x Artasio
Travel & Hospitality
High visibility and maximum reach thanks to cookieless delivery
- Share of screen
- >60%
- Cookieless reach
- +86%
- Time on screen
- 10s
- CTR
- 0.63%
Delivered creative
Gamification Ad
Gamification Ad
Flex Cube Ad
Wideboard XL
Sponsored Video
Gamification Ad
Outstream Video
Showcase Ad
Showcase Ad
Branded Player
Showcase Ad
Sponsored Post
Sponsored Post
Branded Player
Branded Player
Story Ad
Story Ad
Flip Ad
Showcase Ad
Showcase Ad
Sponsored Video
Sponsored Video
Showcase Ad
Showcase Ad
Showcase Ad
Showcase Ad
Story Ad
Story Ad
Gamification Ad
Gamification Ad
Story Ad
Story Ad
Sponsored Video
Sponsored Video
Story Ad
Gamification Ad
Spotlight Ad
Story Ad
Spotlight Ad
Flip Ad
Sponsored Post
Spotlight Ad
Story Ad
Sponsored Video
Branded Player
Sponsored Post
Sponsored Post
Flip Ad
Flip Ad
Flip Ad
Sponsored Post
Flex Cube Ad
Story Ad
Story Ad
Showcase Ad
Showcase Ad
Showcase Ad
Gamification Ad
Gamification Ad
Gamification Ad
Wideboard XL
Outstream Video
Wideboard XL
Wideboard XL
Flex Cube Ad
Sponsored Post
Gamification Ad
Sponsored Post
Branded Player
Showcase Ad
Story Ad
Showcase Ad
Outstream Video
Wideboard XL
A selection of the units we ran. The full set lives in the gallery.
Next step
Plan your next campaign with us.
A brand, an objective, a market. We build the personas and come back with a campaign proposal.