Inventory
Standard formats
Standard IAB sizes, native, in-stream video and out-stream video. They render anywhere we buy, on the Trusted Web and on YouTube, and every placement is read before we buy it.
Not every campaign needs page integration. Standard formats render in the space a page already reserves, so they run across the whole of our supply while the same reading decides where they appear.
Standard IAB sizes
Fixed display sizes the industry already agrees on, so creative you have can run without rebuilding it. The unit renders inside the slot the page reserves, which is why it needs no publisher integration.
Native
Your message in the publisher's own styling, with a headline, an image and a link, inside the article feed. It reads as part of the page it sits on, and the page is read before we buy it.
In-stream video
Video before or inside publisher video content, landscape or vertical. MatchPersona matches the surrounding content, not a taxonomy, so the video your ad runs against is one we have read.
Out-stream video
Video in the flow of an article, playing in the reserved space and never covering the text. It carries the video argument without asking a publisher to change the page.
Next step
Bring us a brief.
A brand, an objective, a market. We build the personas and come back with a price. The personas are yours either way.