A Year of Unprecedented Growth and Milestones in 2024
C Wire celebrates a transformative 2024 with global expansion, award-winning innovation, AI-driven cookieless targeting, and a revamped Buyer Pro platform.
Rui de Freitas · 2024-12-19 · 1 min
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As 2024 comes to a close, we reflect on a year of remarkable growth, innovation, and achievements.
Expanding our horizons
2024 was a year of incredible growth. We onboarded major publishers across Italy, Serbia, Portugal, and France, while further strengthening our presence in Germany, Switzerland, and Austria.
Advancing our technology
Expanded Buyer Pro: We enhanced our platform with video formats.
AI-Driven Targeting: Our targeting models now incorporate the latest AI advancements.
Ad Experiences: 2024 was a year of new ad experiences built to drive more engagement.
Award-winning excellence
Swiss Economic Forum Growth High Potential Label
TOP 100 Swiss Startup Award - ICT category winner
Ratecard Stars Award - New Adtech Player of the Year
Office presence has quietly become one of the hardest leadership questions to solve. As teams spread across cities and countries, flexibility increases but so does the risk of fragmentation. At C Wire, we’re experimenting with a model that combines distributed work with intentional moments of physical collaboration, including yearly offsites and dedicated collaboration days. Not because tools aren’t good enough, but because trust, culture, and informal communication still happen best when people share the same space. There may not be a perfect formula, but there are better questions leaders should be asking.
Every YouTube tool we know starts from the inventory and sorts it. We start from the brand, build the personas, and let the videos follow. Here is what that changes, and what it does not.
