impact
Spotlight Ad
Dynamic, Memorable, and Built for Impact
Runs where we contract publishers directly: Germany, France, Switzerland, and Austria.
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01
What it is for
The Spotlight Ad format turns static placements into memorable, dynamic experiences. Combining video backgrounds with bold imagery, this format highlights hero products or key brand moments, driving immediate visual impact and engagement.
- Product Launches
- Highlight new products with bold visuals and dynamic animations.
- Brand Moments
- Celebrate brand milestones, anniversaries, or special events.
- Seasonal Campaigns
- Feature seasonal themes with visually compelling creative.
02Where it runs
- Channels
- Trusted Web Direct
- Devices
- Mobile
- Market
- Germany, France, Switzerland, and Austria
- Reported metric
- engagement
03Creative specifications
| Variant | Size | Max weight | File types | Notes |
|---|---|---|---|---|
| Title | 20 characters limit (spaces included) | |||
| Product name | 18 characters limit (spaces included) | |||
| Product details (Optional) | 40 characters limit (spaces included) | |||
| CTA | 15 characters limit (spaces included) HEX code for the color of the button | |||
| Logo | JPG, PNG | JPG or PNG | ||
| Background | 1:2 | JPG, PNG | Option 1: HEX Color Code Option 2: Image ratio 1:2 / JPG or PNG | |
| Video | 16:9 | MP4, MOV | Ratio: 16:9 Format: MP4, MOV Duration 6 to 15 seconds Max. 15 s. | |
| Product Images | 1:1 | PNG | 1 to 3 images Ratio: 1:1 Format: PNG (ideally transparent background) | |
| Detail images (optional) | 1:1 | JPG, PNG | 1 to 2 images Ratio: 1:1 Format: JPG or PNG | |
| Tracking (optional) | Click and impression |
Dynamic format combining video backgrounds with bold imagery for immediate visual impact and engagement
Next step
Bring us a brief.
A brand, an objective, a market. We build the personas and come back with a price. The personas are yours either way.