Demand-side integrations (DSPs)
Connect to C Wire inventory and persona segments via OpenRTB 2.6 with TCF v2 support. We're integrated with 200+ DSPs and add new partners monthly.
Partner with C Wire
Build, integrate, and resell the agentic advertising stack. Whether you operate a DSP, an SSP, a publisher network, or a tech consultancy, our partner program gives you the technical hooks and commercial structure to grow with us.
Partnership tracks
Publisher partners (SSPs & direct)
Onboard premium inventory through our SSP partners or direct sellers.json. Earn higher CPMs on cookieless inventory by qualifying for persona deals.
Technology & data partners
Bring your contextual signals, identity graph, attention measurement, or creative tooling into the C Wire workflow via documented APIs.
Reseller & consulting partners
Resell C Wire to local markets with co-branded materials, training, and revenue-share economics. Ideal for boutique adtech consultancies.
Let's build something together
Tell us about your business — we'll route you to the right partnership lead within one business day.