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    Swiss Economic Award Finalist 2025

    We Built AdTech That Doesn't Need Your Data

    C Wire is the AI-powered advertising platform delivering premium campaign performance without cookie...

    200+
    Advertisers
    500+
    Publishers
    30B+
    Monthly Impressions
    9
    European Markets
    Our Mission

    Advertising That Works Without Compromise

    For Advertisers

    We help you reach your entire audience — including Safari, Firefox, and privacy-conscious users trad...

    For Publishers

    We unlock the value of your cookieless traffic. Our contextual technology and high-impact formats he...

    Our Approach

    What Sets C Wire Apart

    Zero Personal Data Required

    Our AI matches ads to content context—not user profiles. No cookies, no tracking, no compliance head...

    C Wire-Based Precision

    Semantic AI understands page meaning, not just keywords. Higher relevance scores mean better campaig...

    100% Addressable Reach

    Monetize Safari, Firefox, and privacy-conscious audiences that traditional targeting simply cannot r...

    Premium Ad Experiences

    High-impact formats engineered for attention—Story Ads, Showcase, Sponsored Posts that users actuall...

    Transparent Performance

    Real-time reporting on exactly where ads run. No black boxes, no hidden fees, no walled garden opaci...

    Outcome-Optimized Bidding

    Our bidder optimizes for viewability, attention, and engagement—the metrics that actually drive busi...

    C Wire vs Traditional Programmatic

    See exactly how our approach outperforms cookie-dependent advertising.

    Metric
    Traditional
    C Wire
    Addressable Reach
    ~60%
    Cookie-dependent users only
    100%
    All browsers including Safari/Firefox
    Viewability Rate
    ~50%
    Industry average
    75%+
    Premium placements guaranteed
    Personal Data Required
    Yes
    Third-party cookies, IDs
    None
    Privacy-first by design
    Targeting Method
    User profiles
    Behavioral tracking
    AI context matching
    Semantic relevance
    Compliance Risk
    High
    GDPR, CCPA exposure
    Zero
    No personal data processed
    Safari/Firefox Reach
    Limited
    ITP blocks tracking
    Full
    Cookieless native

    Ready to see the difference?

    Book a demo and see C Wire in action.

    Get Started
    Backing

    Backed by Operators Who Built AdTech

    Capital and conviction from European AdTech veterans, family offices, and Swiss innovation funds — aligned with our long-term, privacy-first thesis.

    Pre-Seed · 2020

    Founder & angel capital

    Built the first vector-matching prototype with operator angels from European AdTech.

    Seed · 2023

    Seed Round closed

    Led by specialist AdTech investors. Capital deployed into bidder, SSP, and DACH expansion.

    Series A · 2026

    Currently raising

    Funding the agentic stack rollout, self-service technologies, and pan-European scale.

    Our investment thesis

    Privacy regulation and platform deprecation are dismantling the cookie-based ad stack. C Wire delivers the agentic, cookieless infrastructure replacing it — with proven traction across DACH, France, and Italy.

    Governance & transparency

    Swiss-incorporated, audited annually, with an active independent board. We publish quarterly investor updates and welcome long-term aligned partners.

    Recognition

    Award-Winning Innovation

    Recognized by leading industry bodies for excellence in adtech innovation

    Our Journey

    From Zurich Startup to European Scale

    Building the future of advertising, one milestone at a time.

    2020

    The Foundation

    Click to expand
    2021

    Building the Core

    Click to expand
    2022

    Commercial Kick-Off

    Click to expand
    2023

    Seed Round & Expansion

    Click to expand
    2024

    Building the Pipelines

    Click to expand
    2025

    Going International

    Click to expand
    2026

    The Acceleration

    Click to expand
    Leadership

    Leadership

    Meet the visionaries guiding C Wire's mission to transform advertising.

    Global Presence

    European Roots. Global Ambition.

    Headquartered in Zürich with teams across Europe. Local market expertise, unified technology platfor...

    Zürich

    Switzerland

    Headquarters

    Grubenstrasse 54, 8045

    Business, Sales, Engineering & Product

    Düsseldorf

    Germany

    Sales Office

    Grafenberger Allee 297, 40237

    Sales & Partnerships DACH

    Vienna

    Austria

    Sales Office

    Aspernbrückengasse 2, 1020

    Sales & Partnerships Austria

    Belgrade

    Serbia

    Tech Hub

    Jurija Gagarina 12

    Engineering & Product Development

    Meet the Full Team

    Meet the Full Team

    Meet the Full Team

    Join the Agentic Revolution

    Ready to future-proof your advertising strategy? Let's talk.

    Investor, analyst, or senior buyer? See traction, governance, and IR contact →

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